What about those abs?
Stealth Body Fitness, is a new home-fitness brand that is bringing gaming to the home fitness market. Stealth Body Fitness builds a specialized “plank board” that guides players through a grueling core muscle planking workout, all while scoring points and destroying targets on your mobile device.
Games are engineered to last just 2-3 minutes each but deliver an exhausting core body workout.
Stealth is built around two bets:
1) focus on sweat-free “micro-works,
2) make exercise more fun.
“Micro-workouts are the future,” says company co-founder and fitness entrepreneur Don Brown, “if we can get millions of people to intensely exercise for just 5-10 minutes every day, it would literally change our entire public health system.” Brown mentions that time constraints, including sweat, changing clothing, the time required to travel to the gym, and straightforward dislike/boredom of the activity, all contribute to reasons why we avoid exercise. “Stealth changes all that by providing a portable core exercise option that is sweat-free, requires only a few minutes, and is fun to do.”
It really is fun!